Open tours for real estate can get a little impersonal. Future homeowners are led on a previously arranged walkthrough, with slight variation. Usually, there isn’t enough time to stop and size up the living room, consider where each piece of the furniture would go, and similar.
Virtual tours allow buyers to explore at their leisure. They can spend as much time as they want inside the house for sale, and they can discover each room at their own pace. Without the standard urgency of an actual real estate tour, homebuyers can develop a genuine connection with a house. They can imagine how they will decorate it, where their dogs will be, where their kids will play, and much more.
The more time they spend inside a virtual house, the more likely they will come to you for further inquiries and perhaps even a decision to buy it.