How did AR mTicketing Transform the Public Transport
Payment and Ticketing Structure?
AR Treasure Hunt Solution for SenZations
One of the key value propositions was that this system will create a more sustainable network of public transport as well as efficient route planning for citizens.
Bus ticket purchase via mobile app supported with different payment channels
- QR code based ticket validation (AR)
Bus arrival times and map with their locations in a real-time (AR)
A real-time information on air pollution (AR)
Info on bike rental points
The mobile app created by us was based on Augmented Reality technology, and utilized GPS location and Environmental monitoring data acquired from the devices mounted on public buses. Actually, Augmented Reality front-end enabled dynamic service offering while system co-existed well with current solutions; none/minimum hardware and software modification on operator´s side were required.
The platform allowed users to: register/log in; access the information on different transport modes’ services and added value services through AR interface; validate QR code based tickets and access to QR code based services. The platform could store user´s data and transactions, as well as data from devices which provide additional services. The platform provided basic operations to users and operators to access and manage this information.
Regarding functionalities, a certain level of intra and inter pilot interoperability were needed while simple functional mobile app design co-created utilizing UX feedback.
This meant that mobile payment could be used for different payment channels and ticketing in public transport using the smartphones and technologies based on the QR code, optical validation and augmented reality supported UI.
Multimodal Transport Payment – Bus, Taxi and Parking
The app tackled the complete infrastructure of the city since the multimodal transport (eg. bus + taxi + parking) offered unique, integrated and interoperable means of payment and ticket validation.
Payment for the bus tickets was available by direct carrier billing through the mobile telecom operator as well as by cash vouchers. In collaboration with Taxi Associations, citizens and visitors could pay the taxi ride using a virtual wallet, utilizing app credit without using the cash, which makes the entire process much more safer, efficient and smoother.
Users could pay for integrated parking services using SMS within the MobiWallet App as the integrated payment solution for public transportation is also offered.
Rental bike service had no payment functionality due to incompatibility of technologies, but info about rental bike points was available