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So far arvrtech has created 123 blog entries.

WebXR. The New Standard for AR & VR

2020-08-28T10:56:12+00:0028 August 2020|

WebXR Intro Even though it was first conceived in the 1950s, virtual reality (VR) didn’t really take off until the recent years. Head-mounted display systems (VR headsets) are becoming more prevalent in households across the globe (with as many as 55.5 million predicted by the end of 2024), and VR [...]

5 AR Instagram Games for Brand Marketing

2020-08-25T08:59:42+00:0025 August 2020|

Intro Instagram is a world-famous app for posting ridiculously aesthetic pictures and promoting yourself, your lifestyle, or your brand to a wide audience. While some people use Instagram for personal needs, such as staying in touch with friends and family, posting pictures of their meals, travels, babies, and similar, others [...]

Best WebAR Examples in 2020

2020-08-13T13:12:32+00:0013 August 2020|

WebAR On a quest for uniqueness, memorability, and creating an exciting experience for their consumers, more and more brands are incorporating technology into their marketing campaigns. Building apps and branded video games have almost become the norm as businesses seek innovative ways to connect with their target audience.  However, not [...]

3 Main Benefits of Virtual Reality in Education

2020-07-30T10:14:34+00:0030 July 2020|

Intro Listening to a teacher go on and on about gastropods or fractals or an obscure moment in history no one knows anything about is far from interesting. Reading from textbooks and trying to memorize information is slowly becoming outdated.  Schools and teachers invested in education are always looking for [...]

Storytelling in VR

2020-07-16T11:30:36+00:0016 July 2020|

Intro Everyone loves a good story. Whether that is a creative story meant to elicit emotion, educate, or entertain, or it is a marketing story with the final goal of promoting a brand - there’s no denying the power of engaging storytelling.  Stories can consume us in ways that little [...]

Is Watching Movies in VR on the Rise & What are 3 Best VR Cinemas?

2020-07-06T14:26:19+00:006 July 2020|

Welcome to VR Cinemas Not everyone is in a position to visit a movie theater often, especially in the light of the recent world health crisis. Perhaps you live in a remote area, are too busy to drive down to the local cinema or, plain and simple, the movie theaters [...]

4 Latest Benefits of Augmented Reality Marketing

2020-06-29T15:22:32+00:0029 June 2020|

Intro An average consumer is surrounded by thousands of ads every single day. Billboard ads, TV commercials, radio jingles, social media posts, sponsored ads in the middle of their social network feed… When it comes to digital marketing (and especially traditional marketing), it is getting more and more difficult to [...]

AR / MR / VR – B2B Solutions for the Fashion Industry

2020-06-18T13:14:49+00:0017 June 2020|

Intro If you’d have to pick any industry which would be the best fit for innovation in visual technology, which would it be? I’d bet the fashion and clothing industry in general would be among your top 5! Especially in the upcoming ‘new-normal’ post-covid19 world. Can you imagine waiting in [...]

Esports & VR: How Virtual Reality Could Change The Esports Industry

2020-06-11T12:47:59+00:0011 June 2020|

Intro While you may think that this is a relatively new development, esports actually first started taking shape in 1972, when the first video game competition was organized at Stanford University. From the moment video games became more common and more popular, people have been finding ways to challenge one [...]

CONBOTS: CONnected through roBOTS

2020-06-09T12:49:41+00:009 June 2020|

CONnected through roBOTS: physically coupling humans to boost handwriting and music learning Funded under: H2020-EU.2.1.1. Grant agreement ID: 871803 Project Coordinator: UNIVERSITA CAMPUS BIO MEDICO DI ROMA   Project Summary Robots to promote physical communication during handwriting and music learning The EU-funded CONBOTS project will investigate a paradigm shift that [...]

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