CUSTOM AUGMENTED
REALITY (AR) APP
DEVELOPMENT
WHAT IS AR?
Augmented Reality represents an overlay of digital content and information on top of the real world. It enhances the view of our surroundings and helps us understand them using state of the art technology. AR is mainly used with portable devices, such as smartphones and tablets. Their cameras enable the viewer to see the digital content on top of the real world view using various trigger mechanisms.
TYPES OF AR
Markerless / Triggerless
Point the phone's camera anywhere, and the AR content will already be there on the screen. Take a picture, share it, or just enjoy the AR content on your phone.
Location-based AR
Trigger astonishing AR content by arriving at designated GPS coordinates while exploring the outdoors, or by triggering a Bluetooth beacon if the AR content is located indoors.
2D Marker
/ Image-based AR
Point the phone camera at a specific image marker (e.g. QR code, logo, symbol, etc.) and watch the AR content appear, providing valuable new information and exciting content!
3D Object-based
A 3D object is viewed through the phone’s camera and recognized. Additional content appears, such as an animated model of that 3D object which can be interactable. Other content can also be displayed, such as text, video, audio etc.
Surface-based AR in 3D
The phone’s camera detects and tracks flat surfaces, such as floors, tables, pavements, etc. and places AR content on them. This is achieved through SLAM - Simultaneous Localization and Mapping - a type of technology that recognizes the physical world via various feature points. The user can then move and scale the 3D object on the detected surface if the object is interactable.
AR Face Tracking
The front facing phone camera detects the user’s face and triggers AR content that interacts with facial expressions - adding face filters, 3D masks and realistic facial animations as seen on popular Snapchat and Instagram filters.
MIXED REALITY
SPATIAL COMPUTING
Spatial Computing units are standalone Mixed Reality (MR) devices which allow you to augment the reality around you and simplify complex problems with detailed holograms. The HoloLens 2 & Magic Leap 1 are examples of such devices.

Spatial Computing units are standalone Mixed Reality (MR) devices which allows the development and implementation of innovative solutions for learning, training, communication and collaboration in new and more efficient ways. Spatial Computing devices allows you to augment the reality around you and simplify complex problems with detailed holograms. The HoloLens 2 & Magic Leap 1 are examples of such devices.
MIXED REALITY DEVICES
TYPES OF AR CONTENT
PLATFORMS
Android iOS Web MR Headsets